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Certain to WinCertain to Win developers the strategy of the late US Air Force Colonel John R. Boyd as a manual for success.
Boyd exerted immense influence on military matters ranging from the design of the F-15 and F-16 fighters to the planing for Operation Desert Storm to the execution of operation Iraqi Freedom. He created models for strategy and decision-making that led to modern maneuver warfare, and success on the battlefields of Iraq and Afghanistan. The insights related to trust, hormany, speed, reflection, orientation, intuition, surprise, focus, mass, decision-making, agreement, and their relationship to winning are basic common sense. But this book explains how they fit together into a universal system and lead to the realisation of a strategic vision.
Most social practices assume that we can control our environment and mould it into the image we prefer.But control is an illusion; Dr.Richards helps you break out of the illusion into the real world.Moreover, its easy to adapt these principals for everyday life.This book is a gold nuggest of strategic wisdom to achieve success.